Staff at Brigits Bakery are ‘in the pink’ with final charity donation
For the entire month of October B Bakery – London partnered with the Pink Ribbon Foundation to raise awareness and money to support those with breast cancer. During Breast Cancer Awareness Month customers were able to book a special London bus tour with a very pink theme in support of the Foundation. The limited-edition Pink Ribbon Afternoon Tea on board an iconic Routemaster bus proved very popular with staff and customers and for every one booked, B Bakery donated £1 to the breast cancer charity, culminating in a final donation of £4,265.30!
Celebrity supporters of the charity including Anthea Turner, Lizzie Cundy, Shaun Dooley, Linda Barker, Christian Vit, Aisleyne, Karen Bryson and Pandora also enjoyed special bus tours during the month and helped to raise crucial awareness of the initiative and the charity via social media.
Lisa Allen, Head of Corporate Partnerships, Events and PR at the Pink Ribbon Foundation said, “We thank the team at Brigit’s Bakery for all of their hard work and support this year and look forward to building on this partnership throughout 2019, as one of their chosen charities. Working together has been very well received both by their staff and of course by all of the customers who were kind enough to support the campaign by eating pink cakes and drinking tea. We couldn’t have asked for a more friendly and proactive partnership than that with Brigit’s and we look forward to working with them again. Their donation, support and kindness is greatly appreciated.”
Photo credit – Adwaiz